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Maurizio Scanavino, the grenade faith, the car, publishing house, who is the new general manager of Juventus

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Emma
Emma
A highly experienced journalist, I specialize in sports news and have been writing for The News Dept. for the past five years. Not only do I produce content that is both accurate and engaging, but I also work hard to stay abreast of current industry trends. My knowledge of various sports, coupled with excellent research skills make me a valuable asset to any publication or organization seeking an authority on the topic. In addition to my journalism career, I am actively involved in two professional organizations related to my field: The Sports Writers Association and the American Society of Journalists & Authors (ASJA).
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Those who know him call him youno John Elkann Loyalists and also much listened to by Exor’s president, not as much as Suzanne Heywood, the executive who sits on Exor’s board of directors herself, but almost. After all, if John Elkan has been working with Maurizio Scanavino, the new general manager of Juventus, for years, it means that there is maximum confidence in him.

Always a grenade fan (without ever hiding it, underlines those who know him) despite a career that developed almost all his life in the ranks of companies led by the controlling shareholders of the “other team from Turin” (Juve, of course) Scanavino , born in 1973, holds a degree in telecommunications engineering from the Polytechnic University of Turin. He is not an expert in sports management, but he has always been flexible. He starts his career first in accent and later in the development of digital services and e-commerce before joining the Fiat Group in 2004 where he participated in the relaunch of the company, then led by Sergio Marchionne as Director of Brand Promotion, responsible for marketing and communication for the Fiat, Alfa Romeo and Lancia. In 2007, the transition from the car to publishing: he became director of the digital and marketing department of the publishing house La Stampa, focusing in particular on product development and the digital portfolio, and three years later he became general manager of the advertising agency Public compass. In 2013 he moved to Secolo XIX where he participated in the merger as CEO The print, an operation that led to the birth of Itedi, of which he was appointed general manager. He then leads Itedi’s integration process with the Espresso Group, leading to the creation of the Gedi Group, of which he is now General Manager and General Manager.

On the family front, he is married to Juliette Viry, consultant by professionwith whom he had a son, Cesare.

Source: Corriere

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